Digital Marketing Executive

Company Name - Wavereco Consulting LLP Job Title: Digital Marketing Executive Location: City Avenue by kolte patil, 1st floor office no - 101, wakad pune 411057, Employment Type: Full-time, work from office Experience Level: 1-4 years Job Description: As a Digital Marketing Executive at Wavereco, you will play a pivotal role in enhancing our online presence and driving growth through various digital channels. This role requires a proactive individual with a passion for digital marketing, strong analytical skills, and a keen eye for detail. You will collaborate closely with the sales team to generate daily leads and increase monthly sales, while also utilizing your creative skills to drive organic leads from social media platforms. Key Responsibilities: 1.Work closely with the sales team to understand lead requirements and develop strategies to generate daily leads and increase monthly sales. 2.Utilize creative thinking and innovative strategies to generate leads organically from social media platforms such as Facebook, Instagram, LinkedIn, and Twitter. 3.Create, manage, and optimize advertising campaigns across various platforms (e.g., Google Ads, social media ads) to increase brand visibility, drive traffic, and generate leads. 4.Implement SEO techniques to improve website visibility and organic search rankings, including keyword research, on-page optimization, and link building. 5.Develop and implement WordPress strategies to maintain and update company websites, ensuring they are user-friendly and optimized for search engines. 6.Analyze campaign performance metrics and make data-driven decisions to improve ROI and achieve business objectives. 7.Collaborate with the content team to develop compelling and engaging content for digital marketing campaigns, including ad copy, landing pages, and social media posts. 8.Stay up-to-date with the latest trends and best practices in digital marketing, SEO, WordPress, social media, and lead generation, and implement new strategies accordingly. 9.Monitor competitors' digital marketing activities and identify opportunities for improvement and differentiation. 10.Prepare regular reports on campaign performance and present findings to the marketing and sales teams. Qualifications: 1.Bachelor’s degree in Marketing, Business Administration, or a related field. 2.1-4 years of experience in digital marketing, with a strong understanding of lead generation techniques, SEO, WordPress, and social media platforms. 3.Proficiency in Google Analytics & Adwords, social media analytics tools, and digital advertising platforms. 4.Experience with WordPress website management. Excellent communication skills, both written and verbal. Only Day shifts Regards, Shruti B 8446573996 HR Wavereco