Social Media Manager

Manage and organize all social media platforms (Facebook, Instagram, You tube, LinkedIn, etc.) to ensure consistent branding and messaging. Develop creative and engaging content ideas for daily posts and a comprehensive monthly content calendar. Curate and collect multimedia content, including images of camps, events. Craft cohesive and visually appealing layouts to maintain a uniform look across all social media channels. Respond promptly to customer inquiries, comments, and messages across all online platforms to maintain strong customer relationships. Record and produce videos showcasing customer feedback, procedures, and behind-the-scenes footage for social media engagement. Plan, execute, and monitor digital campaigns and advertisements to increase followers, engagement, and website traffic. Ensure the creation and scheduling of 20-22 posts per month, including static images, GIFs, stories, and at least 4 larger video posts. Regularly update Google My Business (GMB) listings for all branches with accurate and current information. Optimize website pages with proper keyword integration and SEO practices to improve site visibility. Implement strategies to enhance Search Engine Results Page (SERP) rankings and increase organic traffic. Collaborate closely with the marketing team to design and execute online campaigns and promotions. Monitor and communicate with leads generated through online activities, working with the team to ensure follow-up and lead conversion. Provide guidance on maintaining a strong online presence and staying ahead of digital trends to enhance brand visibility and engagement. Analyze performance metrics and insights from social media channels to refine strategies and improve content reach and engagement. Stay updated on social media trends, tools, and best practices to ensure the company’s online presence remains competitive and innovative.